“I sometimes change vague tints in ikebana into vivid ones on purpose. “




The best products for Christmas season are closed-upped, bringing focus into works by creators and artists.
We introduce the first product by a flower art unit “plantica” who offers the aesthetics of ikebana by a new interpretation.
In addition to that, there are items, which female designer duo “plumpynuts” leading mode scene in Tokyo collaborated with “plantica” and with Naoto Kitamura. The 2013SS new bag collection by “plumpynuts” also appears. Please visit the event to enjoy a bit different Christmas and look for gifts for friends or rewards for yourselves.

  • December 19th 〜 25th, 2012
  • The Stage #3 / Center Park at ISETAN Shinjuku Main Building 3F

plantica Naoto Kitamura
Born in Kasuga City, Fukuoka in 1979. He is an artist, who has a unique career that once he sold his own works on the street everyday, and now living in Oita City, Oita. His coloring is full of energy and the touch is dynamic and free. He is painting animals and flowers as his main motifs through his unique eye. Friendly and cheerful titles are also one of his works’ charms.

planticaplumpynuts Designer Miyuki Omichi・Ayumi Kita
They had been designers of “foundation addicts” until 2008, founded by themselves in 2005. They founded a new brand “plumpynuts” in 2009 after a period of time to recharge and then opened a shop “SHOW CASE by plumpynuts”.
They started a limited line “TOKYO REWORKERS by O.K” in 2011 reusing collection archives. They are seeking items being the center of daily wardrobes as valuing the balance of design and styling.


Flower Artist

A flower artists unit with Kimura Takashi as leader was founded in 2007.
Being conscious of the six-hundred-years tradition of Kado (the Japanese art of flower arrangement) and seeking “How to sublimate organic things such as plant into art”, they act freely beyond the limit of ikebana as for example seeking stages on the street to express or making products.
They are holding a publication of their unique view of the world through bringing focus on directions of space and visual works.


  • Naoki Kitamra
  • plumpynuts


planticaThis flower box is an art piece you can display on the wall.

he “plantica” works are on sale at “plantica & Naoto Kitamura & plumpynuts” held on 3rd floor of ISETAN Shinjuku main building in Dec.19-25. This is the first time for them to be open to the public.
Their first exhibition is at the same time held at Pola Museum Annex.
Mr. Tadahisa Oguri and Ms. Atsu Kimura of “plantica” gave us an interview, when they are busy in producing and preparing for the exhibition.


Tell me about the project. What did ISETAN ask you?

plantica:We were asked to make a flower box, which nobody had ever seen. There is a Swedish designer “Nicolai Bergmann” section on 8th floor of ISETAN Shinjuku Men’s so that we thought it would be meaningless unless it was the expression only “plantica” could do. Most preserved flowers in Japan have the same tint. A variation and materials are limited. It means that the range of expression is limited. We tried a new expression to be out of the limit.

What did you represent actually?

plantica:We decided to try the balance of colors such as pink and red. General arrangements were NG in the first place. So a color construction, container and lid are the three of points if you want an edge.
This flower box can be decorated as usual or the lid and box can be displayed separately. There is the character of “plantica” in that way. This flower box is not made as a product but an art piece on the wall, that’s why we put an edition number on for each.

Is the content of each box the same?

plantica:The arrangements are basically the same but details surely different because every piece is almost one-off-made.

Where is your color scheme seen?

plantica:The interest of preserved flowers is that you can use normally impossible colors. The blue rose is experimentally made but not a major, for example. We add that kind of flower or change vague tints used in ikebana into vivid ones on purpose.

Stainless steel used for a container is also characteristic for “plantica”.

plantica:We wanted to appeal a mechanical and street-like image. It is an expensive product so that we wanted to care the permanency.
Metallic boxes will long even after flowers are spoilt.


I heard this is the first time for “plantica” to produce a flower box.

plantica:Far from that, we’ve never made a product to sell to the public because we had worked only for B to B. In addition to it, the stage of announcement and sales is at ISETAN Shinjuku so that we were under a lot of pressure.
In reality it was the collaboration work with “plumpynuts” in this year that gave us an opportunity of the project of this flower box by ISETAN.
Tights and ceramics collaborated again with “plumpynuts” are also on sale at “plantica & Naoto Kitamura & plumpynuts” held on 3rd floor of ISETAN Shinjuku main building in Dec.19-25.

You widely expand the field of activity recently, not only commercial spaces but also fashion show and art event. The unit became more famous beyond the world of ikebana.

plantica:I don’t think so (as laughing). It has been only five years since we started our activity. We are very green in the world of ikebana. One of our members, Takashi Kimura appeared on TVCM of UNIQLO three years ago but the effect was not so big. If anything, he was pointed out like “That’s him on TVCM!” after showing our works.

What is the origin of your unit name “plantica”?

plantica:It is a coinage that “ica” meaning an empire territory added to “plant”, named by Kimura. That expresses our will that we want to expand the territorial representation as far as possible through plant.

Where is the appeal of ikebana?

plantica:There are unlimited assortment patterns even materials are limited. You can show them in the most suitable expression as altering. Altering assortment of materials creates a new form. Altering assortment of beautiful things creates more beautiful ones. I think that really interesting as feeling like trying endless puzzles. Although it is very laborious work and very difficult if you are particular about details (as laughing).

Is the base of “plantica”s creation after all Kado?

plantica:Kado is the Japanese aesthetics. I think a feeling about atmosphere or interval of Japanese was derived from Kado and took root into our consciousness, don’t you think so? So we express our activities “to build layers on Kado and ikebana”.

On the other hand Japanese has a feeling of loving wild flowers in fields. It seems that avant-garde and artistic “plantica” is standing at the completely opposite direction.

plantica:The ideal of ikebana is to bring it close to the nature. The purpose of our work is not making an exact form but bringing a form near to the nature after all. Designs naturally go to that direction without consciousness, like this flower box. Preserved flowers were born in Europe but we want to express our traditional aesthetics with them, which only Japanese can express. We don’t know if we succeeded to do it and the only way to know is a customers’ judge.